Growth & CRO Skill
A/B Test Setup
Plan, design, or implement an A/B test or experiment.
$15
Onboarding CRO
Optimize post-signup onboarding, user activation, first-run experience, or time-to-value.
A post-signup onboarding and activation playbook focused on one thing: getting new users to their 'aha moment' as fast as possible. It diagnoses where users drop off, designs the first-run flow, and writes the empty-state, checklist, and email copy that turns signups into activated, retained users. Time-to-value is treated as the metric that matters most.
$15 one-time
Add to a kit → Prices include 20% VAT. · Forged on real agency work · one-time, no lock-in
- Type Skill
- Category Growth & CRO
- Delivery Email · instant
- License One-time
Inside the run · no black box
See the actual work before you buy it.
Activation is defined by data, not opinion: the action retained users take and churned users skip. Getting new users to it inside three minutes drives every step here.
- Defines activation from data, not opinion: finds the action that correlates most strongly with retention by asking what retained users do that churned users do not. That action becomes the single goal of the first session.
- Maps the current funnel step by step (signup, step 1, step 2, activation, retention) and locates the biggest percentage drop. The whole engagement focuses there first.
- Designs the post-signup path with a hard time-to-value budget: anything over 3 minutes is flagged, empty dashboards get example data or templates, and required questions are capped at 3 with the rest deferred to progressive profiling.
- Builds the onboarding checklist with 3-7 items ordered easy to hard (the micro-commitment ladder), a progress bar that starts at 20 percent rather than zero to open the Zeigarnik loop, a visible skip option on every step, and a celebration screen at the end.
- Rewrites every empty state as an onboarding opportunity: what this area is for, what it looks like with data, and one primary CTA to add the first item. Tooltip tours are capped at 3-4 steps.
- Coordinates email with in-app state: welcome immediately, incomplete-onboarding nudges at 24 and 72 hours, a celebration when activation lands, and a stalled-user recovery path that resumes where the user left off. Then tracks activation rate, time to activation, and day 1/7/30 retention per cohort.
One power source. 6 lines out.
onboarding-cro · core
core active · 6 lines
- ✓ auditing an existing onb…
Auditing an existing onboarding flow for drop-off
- ✓ defining your product's
Defining your product's activation event and aha moment
- ✓ designing onboarding che…
Designing onboarding checklists and progress indicators
- ✓ writing empty-state and
Writing empty-state and welcome-screen copy
- ✓ building trigger-based o…
Building trigger-based onboarding email sequences
- ✓ re-engaging stalled users
Re-engaging stalled users who never activated
Yours to keep.
Drag time forward. Watch what stays.
Forever
That's what owning means.
The rented stack
ai writing tool: subscription
expired · access lostanalytics suite: subscription
expired · access lostdesign platform: subscription
expired · access lost(nothing left)
Your forge
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Raises activation rate, which directly lifts retention and lifetime value
license: perpetual -
Shortens time-to-value so users feel the product working before they lose interest
license: perpetual -
Recovers stalled signups instead of writing them off as wasted acquisition cost
license: perpetual -
Builds early habits that prevent first-week churn
license: perpetual
subscriptions expire · deeds don't
Everything in the box.
Pick a piece up. Watch it work.
Activation definition framework (find the action that correlates with retention)
6 parts · one working system · ships instantly by email
This wasn't forged for everyone.
- Not for you if you'd rather rent a tool than own one.
- Not for you if you want someone else to run your stack.
- Not for you if you're happy guessing.
For product, growth, and lifecycle teams who want more of their signups to actually reach value instead of going dark after registration.
then this was forged for you.Works with
Universal by design: these run in any AI. Delivered in the open Agent Skills + MCP format (native in Claude); ChatGPT, Gemini, Cursor and Copilot adapt the same files their own way.
- Claude Native format
- ChatGPT Adapts via open standards
- Gemini Adapts via open standards
- Cursor Adapts via open standards
- Copilot Adapts via open standards
Catch what's on your mind.
the air is clear. nothing between you and the forge.
catch a spark: the forge will answer
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Our product is a mobile app, not a web SaaS, does this still apply?
Yes. The activation framework, checklist and empty-state patterns, and the multi-channel coordination (in-app plus email plus push) work wherever a post-signup flow exists. Push coordination is in there specifically because mobile is a first-class case.
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How does it find where users actually drop off?
It starts by defining your activation event: the action that correlates with retention: then audits your first-run flow against three patterns (product-first, guided setup, value-first) to locate the gap between signup and that event. From there it pulls experiments from a library grouped by flow, guidance, personalization, and email.
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Will it improve my signup form or bring in more registrations?
No. Everything before the account exists is out of scope, this skill starts the moment someone signs up and works on getting them to value. For the registration step itself you'd reach for a signup-flow skill instead.
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How is it delivered?
By email right after purchase: ready to run, downloaded instantly, no setup wait.
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One-time or subscription?
A one-time purchase; no subscription or hidden fees. VAT (20%) is included.
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Can I get a refund?
As a digital product, it can’t be refunded once downloaded. That’s why we show exactly what’s inside and who it’s for, right here.